NENDO

Based in Tokyo and Milan, Nendo is the name of the studio founded by Oki Sato. Born in Canada in 1977, he earned an architecture degree from Waseda University in Tokyo in 2002. The studio has created many award-winning products and its conceptual designs have been produced by Cappellini, Guzzini, Oluce, Tod’s, Cartier, Puma, Camper, Starbucks, Lexus, and BoConcept. 

He is known for The Cabbage Chair, an answer to the challenge posed by fashion designer Issey Miyake to create a futuristic object that would convey how man will live in the twenty-first century. Handcrafted from the folded paper rolls used in Miyake’s own pleat-making process, the chair makes use of a product that would otherwise be thrown away. The chair is part of the permanent collections of the Museum of Modern Art in New York and the Les Arts Décoratifs museum in Paris. It was also included in the inaugural exhibition at the Design Museum Holon in Tel Aviv in fall 2009. 

The studio has received many awards, including the Good Design Award, the German Design Award, and the Elle Deco International Design Award. In 2012, it was named designer of the year by Wallpaper* magazine. Sato has participated in Milan Design Week and created a Rain Bottle installation at Maison & Objet 2014.