Schiphol Airport Amsterdam
1118 CD Schiphol
Schiphol presents Real Time by Maarten Baas.
Out with the clogs, in with the clock.
Schiphol/Amsterdam – It’s the latest edition of Maarten Baas’ Real Times’ series: a gigantic clock (over three metres in height) in the Lounge 2 at one of the world’s most popular airports. Every year 15 million people travel through Lounge 2 at Schiphol, hosting passengers from all around the world. This was one of the many reasons why Schiphol asked Maarten Baas to cooperate in replacing the Dutch icons of tulips, clogs and windmills with one of his internationally acclaimed works.
In 2009, world-renowned Dutch designer Maarten Baas launched the first clock in his Real Time series. “Real time is a term that is used in the film industry. It means that the duration of a scene portrays exactly the same time as it took to film it. I play with that concept in my Real Time clocks by showing videos where the hands of time are literally moved in real time.” Real Time clocks show a video performance made by Baas which takes exactly twelve hours to film and twelve hours to watch it in its entirety, thus creating a hyper-realistic representation of time.
In this Schiphol project, Maarten Baas took inspiration from the many faceless men who sweep, clean and work at an airport in their blue overalls. “The Real Time Schiphol Clock is basically a big box hanging from the ceiling in Lounge 2. For this work I decided on the most archetypical form of a clock, but it has a ladder going up to it and a little door that you wouldn’t even notice at first glance.” The ladder and door are there to enable this imaginary man in his blue overalls to enter the clock. “He has a red bucket and a yellow cleaning cloth and he is cleaning up after the hands of time, after which he creates a new minute, every time again.” The red, yellow and blue are Baas’ homage to two of the most definable Dutch artists of the previous century, painter Piet Mondriaan and architect/designer Gerrit Rietveld.
Schiphol passengers can share their personal real time with Maarten Baas’ Real Time Schiphol Clock on Instagram, Pinterest and Twitter by using #REALTIME #MAARTENBAAS #SCHIPHOLCLOCK
Real Time clocks by Maarten Baas can be found for example in the following collections: Rijksmuseum, Amsterdam, The Netherlands, Victoria museum Melbourne, Melbourne, Australia, Les Arts Décoratifs, Paris, France, Museum of Modern Art (MoMA), New York, United States.
Maarten Baas (1978) is a Dutch designer, who graduated from the Design Academy Eindhoven in 2002. His studio is based in ‘s-Hertogenbosch (NL).
Baas is considered one of the most influential artist designers of the early twenty-first century. His works straddle boundaries between art and design. He occupies a unique position in the field, embodying conceptual art, craftsmanship, installation, public space and performance into his oeuvre. He’s known for his rebellious, intellectual, theatrical and artistic style. Baas’ most renowned works are Smoke, Clay and Real Time, that gave him instant worldwide recognition. In 2009, he was named ‘Designer of the Year’ at Design Basel/ Miami. In 2012, the New York Times listed both Smoke and Clay in its ‘Top 25 Design Classics of the Future’. In 2016, Baas won the Artprize for his Real Time Sweeper’s clock.
His work is found in numerous private and major museum collections, such as MOMA New York, Victoria & Albert Museum London, Les Arts Décoratifs Paris, San Francisco MOMA and Rijksmuseum Amsterdam. Furthermore, he has worked for exclusive brands like Louis Vuitton, Swarovski, Dior, Dom Ruinart and Berluti.
In 2017, his first major museum show was opened at the Groninger Museum (NL), coinciding with the publication of his monograph, both titled ‘Hide & Seek’.